Personalise your emails with dynamic content

Run Data-Driven Campaigns in real-time send relevant offers and products to people based on their interests

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Intelligent profiling

Monitor your lead’s activity history to create user profiles.

Smart email content

Send personalised email content based on the lead’s interests.

Email analytics

Know how your leads are interacting with your dynamic emails.

Improve your conversion rates with dynamic content

Send relevant custom emails to leads based on their demographics or buying behaviour.

Dynamic images

Change the banner or images within your email. Personalise it according to the lead – Pictures of beach resorts or hill resorts based on their inclination.

Dynamic product menu

Insert a custom catalogue of products in your email. If the customer has already purchased a product, then exclude it and send related products.

Dynamic offers

Send personalised discounts, referral codes or coupon codes to your leads. Personalise this information based on their buying history or purchase intent.

Automate important email actions using adaptive content

Reduce the number of emails your team writes with a simple smart email template

Calculate custom data

Do custom mathematical calculations in your email content. For example, calculate currency exchange rates or chargeable tax for purchases made by the customer.

Dynamic content adaptive templates for calculation

Generate attachments

Easily attach customized documents to your emails. Add receipts, contracts, iternaries etc. as a downloadable file.

Send custom invites

Create meeting or demo invites for your leads. Customize the content or layout of these emails using smart content.

Create your own customized email templates easily

Populate them with relevant content based on what the lead wants

“Our lead-to-customer ratio has gone up by 400%”

We are using LeadSquared to manage a lead inflow of 300,000/month (and growing) and an ever-expanding field team of 150 users. Keeping track of the leads and their status, and subsequent follow-ups have become much easier. The main features we use are the mobile app, email & SMS automation, location tracking, sales automation, and real-time analytics. Our lead to customer ratio has gone up by 400% and team productivity by 100% since implementing LeadSquared.