Slide 18769 OverPice 1 3 of Discover a whole new generation customers LS Logo Slide 3110491 1 OverPice 2 lead pipeline When you are looking to automate your LS Logo Slide 1369 2 OverPice 3 When every new customer counts LS Logo Slide 17394 1 OverPice 4 More test drives means more sales LS Logo Slide 735 1 OverPice 5 Invest in your future clients LS Logo Slide 978 1 OverPice 6 Now you can count your chickens LS Logo before they hatch Slide OverPice 4 Let a LeadSquared LS Logo RocketIcon specialist give you a personal demo

EdTech CRM. Built for tech-first learning businesses

Complete platform for new student acquisition, student journey tracking and sales automation. Sell more subscriptions faster


education CRM customer logos

Automate student journey ​tracking & sales task automation

Student profiles, activity tracking, communication automation, sales process designer and more

Education CRM student journey workflows
Education CRM lead capture

Capture student inquiries from all your channels

Capture student inquiries and app installs from all your channels – digital, social, education marketplaces, events, APIs, and more. Simultaneously distribute the leads to the right counselors or call center executives for timely intervention.

Centralized, intelligent lead management

Manage all your student data centrally with varied access available to the different teams. This ensures complete visibility into the profiles, activities, and progress of all the students, to ensure sales intervention at the right step.

edtech CRM student management
education CRM for edtech lead tracking

Track student journey and run targeted communication campaigns

Track the complete activities of students across your website, app, and communication campaigns (you can track the videos they are viewing and for how long, the pages they are visiting, the links they click, and more). Send relevant content or initiate counselor/call center actions accordingly.

Ensure high sales efficiency


Lead Distribution

Set rules to automatically assign student leads to salespeople as soon as they come in.

Sales Notifications

Set rules to alert salespeople as soon as students take an important action.

Sales Funnel Movement

Automatically move students down the funnel. Change lead stages based on activities.

Lead Qualification

Score and qualify student leads automatically + help your salespeople prioritize their tasks.

Smart Views

Give your counselors customisable task views to plan their day better

Sales Tracking

Track everything automatically – conversations, activities, salespeople, and closures.
Lead prioritization education CRM for edtech businesses
Education CRM sales productivity

Ensure high productivity for your call center & field workforce

Build proactive and completely trackable call center & field operations with LeadSquared. Help your agents make better conversations, enhance prospect experience, and sell more, all while you track their locations and performance remotely.

Advanced performance analytics for every aspect of edtech sales

Track your students, processes, teams, salespeople, courses and more

Overall Performance

Education CRM for edtech performance tracking

Source Performance

Education CRM for edtech reports
Mrinal Mohit BYJUS x

Loved by some of the best edtech companies in the world

The LeadSquared platform is flexible, making the adoption and execution of your existing sales process very simple. We can effectively monitor sales follow-ups and track all offline and online activities. It is a very well thought out application and sometimes will surprise you in terms of the things it can deliver.

Mrinal Mohit
Chief Operating Officer

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