Lead Generation and Management for SA Businesses

What Local Vehicle Dealer Principals had to say….

What Local Vehicle Dealer Principals had to say….

What Local Vehicle Dealer Principals had to say.... We all know that the Automotive Industry has suffered severely as a result of the COVID-19 lock down. I took some time to speak to 15 Dealer Principals over the last two weeks to just find out what is top of mind for...

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Real Estate Agents in a Complete POPI Panic

Real Estate Agents in a Complete POPI Panic

Real Estate Agents in a Complete POPI Panic It's the 31st of August 2020 and our hearts go out to all the Real Estate Agents who are in a complete state of panic because the places they can go to in order to access to homeowner contact information are quickly shutting...

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Digital Natives, Digital Immigrants & Companies

Digital Natives, Digital Immigrants & Companies

Digital Natives, Digital Immigrants & Companies. We are very accustomed to hearing terms like Baby Boomers, Generation X, Generation Y, Millennials but all these generations are broken down further into a technology status  which are called Digital Natives and...

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What is LeadSquared and what is it for

What is LeadSquared and what is it for

What is LeadSquared and What are South African Companies using it for in 2020? LeadSquared is a cloud-based AI-powered sales and execution, CRM and marketing platform that was founded in 2012 and launched in 2013 by serial IITian entrepreneurs - Nilesh Patel, Sudhakar...

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Ethical Data Harvesting

Ethical Data Harvesting

How AWS enables enterprise-SaaS company LeadSquared scale its marketing and sales automation platform without disruptions LeadSquared is a marketing automation and sales execution platform that helps businesses increase their closures, manage their pipelines, and...

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How automotive CRM will transform sales in 2021

How automotive CRM will transform sales in 2021

Transform Automotive Sales in 2021 with Automotive CRM Increasing Automotive sales has been an ambitious task since the inception of petrol engines. But technology has always provided a winning-edge solution to businesses in the automotive sector. Automotive CRM is...

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How to manage Insurance leads like a pro

How to manage Insurance leads like a pro

Sigmund Freud once said, “Everything that you and I do springs from a motive: The desire to be great.” This ideology holds true for people all around the world. It’s just the definition of greatness that varies. So, when we talk about the insurance sector, greatness...

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CRM for commercial Real Estate

CRM for commercial Real Estate

Why does your commercial Real Estate business need a CRM system? 1. Track Communication from all Channels Online marketing is often done across several channels, from your emails to social media accounts to SMS inboxes. Therefore, it becomes harder to keep track of...

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Marketing automation – Customer retention strategies

Marketing automation – Customer retention strategies

Customer experience management refers to the various processes and strategies that a business utilises to deliver a great customer experience throughout the customer journey for every single lead. Simply put, it is what the company does to keep their customer happy....

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5 benefits of CRM automation for Real estate

5 benefits of CRM automation for Real estate

Real estate companies understand the importance of relationships on the overall business; probably more than other types of businesses. The happier your customers are, the higher your chances of getting more business. They won’t hesitate to tell other people about...

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How to find finance leads

How to find finance leads

Finding finance leads can become a trying and arduous task without the right systems in place. Where to find the best finance leads So, where exactly will you find them? Many finance organizations make the mistake of sending out cold emails or creating generic...

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CRM for Insurance Brokers

CRM for Insurance Brokers

Selling more insurance policies depends on how well you manage your entire sales process. You need to be a step ahead of the competition, so its important you have the correct processes to manage your sales and leads. Insurance CRM acts as a catalyst here and enables...

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What is Automotive CRM? The ultimate guide

What is Automotive CRM? The ultimate guide

The days of going into a car dealership to do your research on cars has changed. Now, you can simply go online. You can weigh up your options and then decide based on more than the make and model. Google reviews are a great way to learn about people’s perception of a...

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Drip Marketing Campaign Examples

Drip Marketing Campaign Examples

You already know now what drip marketing campaigns are and how can they help engage your prospects better, retain brand awareness and automate tasks. But, to create marketing campaigns that really work, you have to take the time to set up proper segmentation, and rules for your drip marketing campaigns. Here are a few drip campaigns examples that you can look to for assistance.

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What is Drip Marketing

What is Drip Marketing

Drip Marketing is a method used in direct marketing to acquire customers through lead nurturing communication broken down into bite size chunks. It involves sending marketing information to prospects already in your sales funnel and spread across an extended period to gently nudge the prospect to take an action, instead of going for the hard sell.

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How to setup a successful Landing page

How to setup a successful Landing page

A great landing page does not only look good, but also converts well. Firstly, it makes its purpose clear, and then encourages the viewer to take the desired action. Below are some brilliant landing page examples that we know work.

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What is a Landing Page and why to use it

What is a Landing Page and why to use it

A landing page is a webpage on which your visitors should land (be redirected to) after clicking your offer, which is generally an ad. I say should land is because most of the times businesses are making the very costly mistake of not redirecting the visitors to the landing page.

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Enroll the best students using these 4 Smart Campaign secrets

Enroll the best students using these 4 Smart Campaign secrets

What you will learn in this articleEvery education provider depends on being able to attract and enroll ideal candidates for their courses and offerings. Marketing campaigns that aren't optimised for specific audiences waste an immense amount of money getting messages...

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