Drip Marketing Campaign Examples

Drip Marketing Campaign Examples

You already know now what drip marketing campaigns are and how can they help engage your prospects better, retain brand awareness and automate tasks. But, to create marketing campaigns that really work, you have to take the time to set up proper segmentation, and rules for your drip marketing campaigns. Here are a few drip campaigns examples that you can look to for assistance.

What is Drip Marketing

What is Drip Marketing

Drip Marketing is a method used in direct marketing to acquire customers through lead nurturing communication broken down into bite size chunks. It involves sending marketing information to prospects already in your sales funnel and spread across an extended period to gently nudge the prospect to take an action, instead of going for the hard sell.